Marketing Ideas

How To Avoid Needlessly Ticking Off Customers

When was the last time you lost a customer—and you knew you didn’t need to lose them? What was the problem that caused the breakup? Was it a big issue? Or a little one? My guess, a little one. And you know this to be true because it happens to you when you’re the...

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How to Pick a Better Niche For Your Business

If you want to get more traction for your business but you’re running into difficulties. Or if you create a great offer that you think a lot of people will want, but they’re not responding. Or if you spend a lot of time and money trying to generate a growing list of...

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4 Keys to Generating More Customer Love

When was the last time you were surprised by a company or business that you used? Can you remember it? How did it make you feel? Well, if you’d like to generate more of that kind of customer love for your business, you’ll want to watch this week’s...

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Who Do You Want to Be a Hero To?

One of the biggest marketing and strategy mistakes most business owners and entrepreneurs make is going after the “everyone” market with their products and services (or at least, everyone who might be able to buy what they’re selling). As you’ve hopefully discovered...

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